8,500 Likes and Counting!

16. October 2013 13:43 by Rare Spares in Rare Spares  //  Tags: , , ,   //   Comments (0)

It is an exciting day for Rare Spares as we have now reached 8,500 Facebook likes! We’re getting closer and closer to reaching our goal of 10,000 likes by the end of the year!

Rare Spares has been actively posting and sharing a variety of content such as images of classic cars, profiles of our store managers, product updates and footage from the Touring Car Masters & V8 Ute events that Rare Spares are proud to sponsor.. It’s not just the big motorsport events we like to share, we also like to post about car shows and events like the 2013 Aussie Classic Car Show. Also, monthly you can read updates written by  John Bowe, Rare Spares’ ambassador and racing icon, on our wall.

 

We want to hear from you, so we have begun posting ‘Repair It, Share It,’ where we ask our followers to send us images of their restoration projects to share on our wall. We also want to engage with motorsport enthusiasts out there, so we have been posting ‘A Rare Moment in Time’ where we discuss with followers, a historic moment in motorsport history. 

Recently, the Rare Spares Facebook page was following the story behind David Ryan’s restoration project. Known as the ‘De Ja Vu, Back to the Future or Returning to My Roots’ Blog, David Ryan provided Rare Spares followers with weekly updates on the full restoration of his race car for the La Carrera Panamericana race in Mexico which is happening later this month!

Whether it is an update from a Rare Spares store, an invite to an exclusive event, a news piece or a great image, we always aim to provide exciting content for our Rare Spares followers. If you haven’t already, make sure you check out and LIKE our Facebook page! https://www.facebook.com/rarespares

 

Eastside Cruisers Receive Banner For Car Club Loyalty

8. October 2013 09:57 by Rare Spares in Rare Spares  //  Tags: ,   //   Comments (0)

Melbourne’s outer-eastern suburbs car club, Eastside Cruisers have been rewarded with a Rare Spares banner for participating in the Loyalty Club and accumulating more than 5,000 points.

The banner, branded with their club logo and the Rare Spares logo will come in handy at club and local community events, car shows and other big events such as Springnats, Easternats and Summernats, that Eastside Cruisers participate in.

Eastside Cruisers, formed in 2002, are a well-established car club celebrating all vehicle makes and models. They regularly host show ‘n’ shines, races, dyno days, motorkhana events, drive-in movie nights, cruises and more.

Rare Spares Bayswater presented the banner to members of the Eastside Cruisers for their commitment to the Rare Spares loyalty program.

Anyone looking to join the Eastside Cruisers can attend their monthly meetings at the Ferntree Gully Foot Ball/Cricket Club, Club Rooms on the 4th Tuesday of each month at 8pm, excluding December.

Roxburgh Park Rare Spares/Auto One Holds A Very Successful VIP Night

On Thursday September 12, The Rare Spares/Auto One Roxburgh Park store held an exciting car club VIP night attended by motoring legends from V8 Utes and Touring Car Masters, including Rare Spares ambassador John Bowe!

More than 130 people attended the night which was a-buzz with poster signing and prize give-aways.

V8 Utes drivers Stephen White, Elliot Barbour, Jesse Dixon, Andrew Fisher and Adam Marjoram and Touring Car Masters drivers John Bowe, Jim Richards and Gary O’Brien were kept busy, signing posters and talking to visitors about their upcoming racing weekend at Sandown.

A sausage sizzle and refreshments were provided and raffle and door prizes given away included:

 

·         A TCM double pass to Sandown with a tour of the pit hosted by Racing Great John Bowe

·         A TCM merchandise pack including a 2013 shirt, stubby holder, flag, cap and poster

·         A V8 Utes signed and framed poster from Sandown

·         V8 Ute double pass to Sandown and lead out lap in a V8 Ute

·         Six individual passes to Sandown

·         A yearly subscription to Unique Cars

·         An 18 volt Hyundai cordless circular saw with battery pack

·         An 18 volt Hyundai cordless reciprocating saw with battery pack

 

The night was a huge success and a rare opportunity for Rare Spares car club members and their families to meet some of the biggest names in motorsport.

A New Marquee For The FE-FC Car Club Of Victoria

24. September 2013 17:00 by Rare Spares in Rare Spares  //  Tags: , , , ,   //   Comments (0)

The FE-FC Car Club of Victoria recently redeemed their Rare Spares Car Club Loyalty Program points for a branded marquee.

Accumulating more than 50,000 points, the club were able to receive this fantastic prize which will come in handy at car club events.

The Rare Spares Loyalty Club rewards loyal customers! Registered car clubs receive exclusive discounts, points which can be redeemed for great prizes like the marquee, as well as product information specific to the vehicle being represented.

The FE-FC Car Club is dedicated to keeping these once forgotten Holden models on the road for all to see, and remember motoring as it was in the mid to late 1950s. After their first meeting in August 1987, they have expanded greatly, having a membership ranging in age from 16 to 80 years old. They are part of the national body of FE Holdens and FC Holdens which includes New South Wales, South Australia, Queensland and the Mid North Coast.

Check out what’s available for car clubs at http://www.rarespares.net.au/loyalty

Rare Spares Launch Major ‘Suite of Brands’ Marketing Initiative

Rare Spares have just launched a major marketing program that will encompass all aspects of the Rare Spares brand and explore the role it plays in each and every stage of a classic car restoration project.

The new initiative, called the Rare Spares Suite of Brands, has already launched through two new print advertisements in Street Machine Magazine, Unique Cars Magazine and Australian Muscle Car Magazine, and a series of brand new TV advertisements will be on a screen near you soon.

The new print ads represent why Rare Spares really is more than just a part in your project. The ads outline how Rare Spares, across its various brands including Holden Restoration Parts, Ford Restoration Parts, Nasco and Shed Talk, are involved in each and every part of Australia’s classic car culture, from Summernats, the Touring Car Masters and car club events, through to sponsorship of motoring racing legends John Bowe and Cameron McConville. 

Supplying tens of thousands of parts to thousands of car restorers and hundreds of car clubs across Australia and New Zealand is an incredible success story, considering Rare Spares’ humble beginnings as a part time business 38 years ago. We wanted to highlight this success and tell the story of what Rare Spares has evolved into through the Suite of Brands marketing campaign.