Historic Aussie Car Departs For World’s Toughest Race

18. September 2013 18:02 by Rare Spares in   //  Tags: , , , ,   //   Comments (0)

An iconic FJ Holden departed Melbourne this week enroute to Mexico to compete in arguably one of the world’s toughest road races, the La Carrera Panamericana.  It is one of only a handful of times that an Australian car has competed in one of the most famous events in motor racing history.

The FJ, fittingly sporting a racing kangaroo livery, is owned and will be driven by car restoration figure David Ryan and will be co-driven by Greg Stevenson, both from Melbourne.

“The FJ left Melbourne at 1am last Monday on the ‘Bahia Negra’ and after a few stops in New Zealand; it will go through the Panama Canal and will be unloaded in Columbia.  From there it will board another ship for the final stop on the East Coast of Mexico on the 10th October,” said David Ryan.

In something that resembled a TV reality show, the car was packed, along with a full contingency of spare parts, tyres and safety equipment into its shipping container just minutes before it was due to depart – “We have been working on this car for well over eighteen months and it all came down to matter of minutes in the end.  The shipping company had to load the container at 1pm last Friday and we were still loading the car with five minutes to go.  We literally closed the doors with a minute to spare,” Ryan added.

The FJ has been meticulously built by not only Ryan and Stevenson but by some of the biggest names in the automotive industry, Ryan adds “I truly cannot believe the support we have had in building the car.  It has been quite a humbling experience.  It would be unfair to single out any one in particular but I thank each and every person that has spent their own time in helping us achieve our dream”

Ryan and Stevenson will depart Australia on October 16th with La Carrera Panamericana, or Pan Am as it’s affectionately known, kicking off on October 25th from the south eastern Mexican city of Veracruz.  From there it will be a race north for 3,100 gruelling kilometres over eight days.  Over 100 vintage classified cars participate from all over the world and whilst there are official placings, just finishing is seen as a significant accomplishment.

“Competing in the Pan Am will be a lifetime achievement for me.  It’s something that I have promised myself that I will do for a very long time.  My father would always speak about it when I was a kid and the interest just grew from there,” Ryan concluded.

 

Rare Spares Shed Talk- DIY Restoration Videos!

11. September 2013 10:06 by Rare Spares in   //  Tags:   //   Comments (0)

The passion to restore classic vehicles is one shared by thousands across Australia. Looking to recapture memories from the past or restore old cars back to their former glory, Aussies both young and old are picking up the spanner and embarking on the journey of classic car restoration.

To provide assistance along the way, Rare Spares launched Shed Talk, an online DIY video series on YouTube designed to provide information about fitment and installation of Rare Spares parts and products for your next classic car restoration project.

For those looking to restore a classic car or street machine with a do it yourself attitude, Shed Talk is the best place to find out all the information you need about installation techniques and how to select and fit the right Rare Spares parts.

 

 

Rare Spares Launch Major ‘Suite of Brands’ Marketing Initiative

Rare Spares have just launched a major marketing program that will encompass all aspects of the Rare Spares brand and explore the role it plays in each and every stage of a classic car restoration project.

The new initiative, called the Rare Spares Suite of Brands, has already launched through two new print advertisements in Street Machine Magazine, Unique Cars Magazine and Australian Muscle Car Magazine, and a series of brand new TV advertisements will be on a screen near you soon.

The new print ads represent why Rare Spares really is more than just a part in your project. The ads outline how Rare Spares, across its various brands including Holden Restoration Parts, Ford Restoration Parts, Nasco and Shed Talk, are involved in each and every part of Australia’s classic car culture, from Summernats, the Touring Car Masters and car club events, through to sponsorship of motoring racing legends John Bowe and Cameron McConville. 

Supplying tens of thousands of parts to thousands of car restorers and hundreds of car clubs across Australia and New Zealand is an incredible success story, considering Rare Spares’ humble beginnings as a part time business 38 years ago. We wanted to highlight this success and tell the story of what Rare Spares has evolved into through the Suite of Brands marketing campaign.

 

Canberra Torana Club Rewarded with a Marquee, Banner and Ice Boxes

27. August 2013 09:22 by Rare Spares in Rare Spares  //  Tags: , , ,   //   Comments (0)

The Canberra Torana Club have redeemed their Rare Spares Loyalty Program points for a branded marquee, banner and ice boxes.

The Rare Spares Loyalty Program offers car clubs the opportunity to earn rewards for their loyalty, by earning points with purchases from Rare Spares. Once a car club earns enough points to redeem a personalised banner, they can collect points for other personalised rewards such as a marquee, Rare Spares vouchers and more.

“The Rare Spares Loyalty Program rewards car clubs for their members loyalty with fantastic branded items for club use, such as the marquee, banner and ice boxes presented to the Canberra Torana Club,” said Melissa McVeigh, Rare Spares Marketing Manager and Director.

The Canberra Torana Club share Rare Spares commitment to preserving and restoring old Holdens. The club’s philosophy is to preserve the history and experience of the Holden Torana for future generations to enjoy.

With their new banner, marquee and ice boxes, they will be well prepared and well presented at their next event!

Rare Spares Distributor of the Year

21. August 2013 12:13 by Rare Spares in Rare Spares  //  Tags: , , ,   //   Comments (0)

On Saturday the 17th August, Rare Spares held their Annual General Meeting attended by Rare Spares Distributors from across Australia and New Zealand.

Every year for close to 30 years, Rare Spares have recognised the efforts of their distributor network by presenting a deserving distributor with the Distributor of the Year (DOTY) Award. The award recognises a Rare Spares distributor’s dedication, support, improvement and desire to strive for excellence.

The winner of the Rare Spares DOTY award is honoured with a framed plaque at the Annual General Meeting, and their store is featured in a national full page advertisement in Street Machine Magazine.

This year, for the first time ever, two distributors were honoured with the award, as both deserved equal recognition for their efforts.

Rare Spares Perth won this prestigious award for the second consecutive year; a testament to their hard work and commitment. The second award was presented to Rare Spares, Wodonga, who were overjoyed to be recognised for their contribution to the brand.

“It was a great feeling to win Distributor of the Year. This is the first year that we have won, and it’s great to have our hard work pay off. I think it is a great motivator for staff as well, to know that we can really excel in a number of areas,” said Glenn Coughlan, Rare Spares Wodonga.

Brent O’Dempsey who accepted the award on behalf of Rare Spares Perth, said “We’re very proud to have won the Distributor of the Year award for the second year in a row, and thank our staff for all their hard work and contributions.”

“We are happy to support Rare Spares and be part of an organisation that puts a lot of time and effort into their distributors. Winning this prestigious award for the second year in a row is an honour, and we hope to continue this winning streak with our performance over the next year.”

Rare Spares are grateful for their strong distributor network across Australia and New Zealand and congratulate Rare Spares Perth and Rare Spares Wodonga for their equally outstanding performance over the past year.